Event Details
Si eres propietario de una empresa, entiendes la importancia del marketing para su empresa. Es posible que haya probado algunas cosas por aquí y por allá, pero parece que no hay movimiento. En este taller virtual intensivo de una hora, comprenderá los fundamentos del marketing para su pequeña empresa, tanto en persona como en línea. Saldrá con pasos prácticos a seguir para llevar su negocio al siguiente nivel aprovechando las herramientas digitales, las redes sociales y la comprensión de sus clientes para que sigan comprando productos y servicios una y otra vez.
About the Presenter
Luis has lived most of his life in the U.S. but was born in Zihuatanejo, Guerrero, Mexico. Growing up, his parents instilled a strong work ethic, teaching him the value of hard work and entrepreneurship. His mom was a Tupperware saleswoman and his father a jeweler.
After graduating from San Francisco State University with a Business Marketing degree, Luis’s DACA status was at risk. Not knowing if his work permit would be valid just a few months after graduating, he decided to start his own business. Inspired by merchants like his parents, he developed a business model to help small business owners and entrepreneurs build a strong social media presence by teaching them to incorporate social media strategies into their marketing mix.
His business, Trending Socials, is a start-up social media marketing agency that works with small business owners in California. His recent partnership with the City of San Francisco brings his marketing skills to The Mission, San Francisco’s Latino Cultural District, where he partners with local artists and businesses on a “shop local” campaign to drive traffic, increase awareness and boost business- a much-needed effort as businesses are recovering from the pandemic.
All the while, Luis works with independent contractors so he can support talented creatives and marketing professionals like himself, regardless of their immigration status.
