Hospitality Marketing: Leveraging Technology to Increase Customer Engagement

Hospitality Marketing: Leveraging Technology to Increase Customer Engagement

Tuesday, September 10, 2019 2:00pm to 4:00pm
Free

Make the customer experience the focus of your restaurant, bar, hotel or other customer service business. Aside from the usual fast transactional approaches of customer service, learn the ideas and importance of creating both a short and long term customer experience. Companies will learn to go beyond selling services and products by learning to sell their brand and values by connecting with customers. Learn about technologies that amplify customer engagement such as email marketing, event marketing, surveys, and other interactive technologies. Get your customers to keep coming back by learning to provide the most optimal customer experience. Understand how to engage with your customers in person and maintain that engagement after. Attendees will learn about customer experience management, going the extra mile, and maintaining customer engagement.

About the organizer: The San Francisco Small Business Development Center (SBDC) provides expert no-cost advising and workshops to guide small businesses to success. We work hands-on with entrepreneurs and business owners to address challenges, seize opportunities and help grow our client’s bottom line. For upcoming workshop information, visit https://www.sfsbdc.org/calendar

 

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Jacques Bidjima
628-652-6393
SBA
455 Market St 6floor
San Francisco

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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.