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San Francisco SBDC

Oct 20 2:00 pm — 3:30 pm

Let’s Fix Your Website— Live Audits and Tweaking Workshop

Event Details

Join the San Francisco Small Business Development Center (SBDC) and the San Francisco Public Library as we host a webinar with Dennis Yu! There are 400 million active websites out there, and thousands of new ones are created every day. Ensuring your website is functional and SEO ready is critical to your success. Even the most basic website issues can hurt your traffic and sales. In this Webinar, we’re going to look at practical components of user experience, where to apply your creativity, connecting your digital assets with plumbing, and how you can assess and fix a broken website. All critical parts of driving leads and sales. We’ll also talk a little about the power of SEO, and how to use it to get more people to your pages. If you sell products/services online, or if you plan on doing this, make sure to join us! About the speaker: Dennis Yu is a former Yahoo search engine engineer who optimized ads and analytics across search and social platforms. He’s taken his passion for digital marketing and turned it into training to create good jobs for aspiring digital marketers. Dennis’s personal mission centers around mentorship. He teaches from his experience helping people from all walks of life grow their expertise in digital marketing, and he shares his insights from managing campaigns for The Golden State Warriors, Nike, and Rosetta Stone. Dennis Yu has been featured in the Wall Street Journal, New York Times, Fox News, CNN, CBS, and co-authored “Facebook Nations” – a textbook taught in over 700 universities. Dennis Yu is the CEO of BlitzMetrics, a digital marketing company which partners with schools to train young adults.

A good online reputation is essential for a business to thrive. When a business is able to uphold a positive online reputation, good things such as professional image, increasing sales, and even attracting great talent for future recruitment is likely to follow. Learn the best advice and tips for businesses to follow in order to successfully monitor and uphold a positive online reputation. This talk covers different topics such as: • 4 Pillars of Reputation Management • Branding and Assessing Your Current Online Presence • Creating Content and Distributing Press Releases • Reviewing Sites including Yelp • Managing Issues and Response Charts • What is your current Reputation/ Reputation Management • Responding to Issues.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Please contact Jessica at qian.wan@sfgov.org

About the organizer: The San Francisco Small Business Development Center (SBDC) provides expert no-cost advising and workshops to guide small businesses to success. We work hands-on with entrepreneurs and business owners to address challenges, seize opportunities and help grow our client’s bottom line. For upcoming workshop information, visit https://www.sfsbdc.org/calendar

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The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.